Marketing
Toolkit


We want to make it simple for consumers to choose FSC® – and understand the benefits of choosing FSC. This brand toolkit will help us do that. It's for FSC’s Network Partner's and for anyone holding a valid trademark license and in charge of creating communications around FSC. If you use this toolkit properly, you'll be helping us share the true value of the forest in all our lives.

But first, click here for a quick overview of our global brand campaign and how it came about.

Forests For All Forever (© FSC G.D.)

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Brand Strategy

This explains what our brand strategy is, how we arrived at it and why it’s important.

Brand Strategy

Guidelines

Rules on how to use our messaging, brandmark, colours, typography, imagery and other creative assets.

Guidelines

Campaign Materials

A mix of inspiration and downloadable assets to create your own FSC communications.

Campaign Materials
© Forest Stewardship Council® · FSC® F000100